Digital Experience

MoonrockandBankofChileMergeGoodDeedsandGaminginaBespokeFortniteMod

The Bank of Chile partnered with Teledon and Moonrock to create a unique Fortnite experience where players collected gold coins in a digital cityscape, with each 10,000 coins gathered resulting in a donation from the bank to the national solidarity crusade.

The Bank of Chile partnered with Teledon and Moonrock to create a unique Fortnite experience as part of Chile’s national solidarity crusade. Set within a digital cityscape encompassing four diverse biomes - snowy, desert, jungle, and forest - players were presented with intriguing puzzles and opportunities to explore the bank and map. Their objective? To collect and deposit gold coins into an in-game ATM or Bank teller.

This interactive and immersive gameplay not only provided players with an engaging experience but also contributed to a noble cause. For every 10,000 gold coins gathered on the map, the Bank of Chile generously donated money, furthering the mission of the national solidarity crusade.

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